I’m Conrad Winter, the copywriter behind backpocket copywriter. Over the past 15 years, I’ve helped hundreds of companies capture the attention of their customers.

I’ve been a full-time copywriter at advertising agencies like:
      Young & Rubicam, Chicago
      Grey Worldwide, New York
      Avrett Free & Ginsberg, New York

I’ve freelanced at agencies that include:
      Ogilvy & Mather, Chicago
      DDB Chicago
      Hill Holiday, New York
      Brand Buzz/Young & Rubicam, New York
      Tracy Locke, New York
      Digitas, New York

I’ve worked with a list of companies that stretches across the country and a wide spectrum of categories:
      Kitchen & Bath
      Wine & Spirits
      Higher Education
      Hospitality
      Credit Unions

My writing has been recognized by:
      The Clio Awards
      New York Festivals
      Adweek’s Annual Best Spots
      Bob Garfield of Ad Age

During the five years that I’ve been on my own, clients have told me that I offer a rare combination of creativity, writing ability, and professionalism.

Maybe that’s why so many agencies and companies have made me their backpocket copywriter. See for yourself in PORTFOLIO.